March 25, 2016

Two Sisters: Stationery Design by Sisterconcern Design Studio

by Pratika Yashasvi

“After working in advertising agencies for many years, two sisters finally started out on their own. Thus was born – ‘Sisterconcern Design Studio’. They needed stationery that would convey their approach of working as a team in a charming way.”

As a pair of sisters working together, designers Padma Irani and Irawati Malegaonkar humorously named their studio Sisterconcern Design Studio. Their submission for the Stationery Design category delighted its way into the In-book with the sweet and heartfelt execution of their concept. Their brief to themselves was to make stationery that would convey their approach of working as a team in a charming way.


Using  the sisters’ childhood pictures as their business cards, the set included a fun-to-assemble DIY letterhead that only required a business card, a paper clip and a rubber stamp. The colour palette was decided according to the sisters’ individual favourite colours. Decisions like these give the design, apart from being elegantly simple, a sense of personal connection with the founders.

A version of this article was published in Kyoorius 28.

Sisterconcern’s Stationery Design for their own startup, was an In-book winner at the 2015 Kyoorius Design Awards. Have a look at all the In-book and Blue Elephant winners here.

This is the last in a set of four short profiles of select Picks from the 2015 Kyoorius Design Awards. The other three are: Book Design for SMRITI by Kahani DesignworksPackaging Design for Miss Chhotee’s by LandorBook Design for From Darkness Into Light: Perspectives on Film Preservation and Restoration by Design Stack.

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