Your agency has created some great work that you’re confident is of award-winning quality. On the awards night, the work wins a metal, but only a bronze. You look at the gold and silver winning entries and you don’t quite understand why they were adjudged to be better than your entry.
That’s what this session is all about – understanding how to tell stories about your entries that global juries can understand.
The session will help you understand what jurors look for in submitted work, how the dynamics of a large and multinational jury work and how juries compare work when arriving at a final decision.
9:00am – 11.00am
DLF Cyber City, NH 8, Phase 2,
Gurgaon, Haryana 122002